Associazione ESSPER
periodici italiani di economia, scienze sociali e storia
periodici italiani di economia, scienze sociali e storia
Risultato della ricerca: (10 titoli )
| Editoriale. La pandemia da Covid-19 e il valore sociale del marketing: opportunità e prospettive |
Micro & macro marketing - 2022
| Award |
Micro & macro marketing - 2022
| Impact of Covid-19 on consumers' pro-environmental behaviour intentions. Does proximity to an event matter? |
Micro & macro marketing - 2022
| Measuring Brand-Influencer Visual Congruence on Instagram Using Deep Learning and Automated Image Recognition |
Micro & macro marketing - 2022
| Retail e nuove tecnologie nel fashion Effetti su shopping experience e brand «luxuryfication» |
Micro & macro marketing - 2022
| Product Placement in Italian Movies: The Analysis of Consistency between Brands and Narrative Structure as a Critical Success Factor from Practitioners' Perspective |
Micro & macro marketing - 2022
| The role of Geographical Indications in the European Union. A systematic literature review |
Micro & macro marketing - 2022
| Web Reputation and High-End Hotels: Staff-guest Dynamics Behind Online Reviews |
Micro & macro marketing - 2022
| Louis Vuitton - Supreme. La collaborazione fra marche del lusso e dello streetwear |
Micro & macro marketing - 2022
| Le evoluzioni del phygital. Le evidenze di un'indagine qualitativa con un innovativo approccio metodologico |
Micro & macro marketing - 2022