Risultato della ricerca: (13 titoli )
International journal of bank marketing - 1985
| EFT-POS: a banking perspective |
International journal of bank marketing - 1985
| The trend towards 'financial supermarkets': a macro-marketing perspective |
International journal of bank marketing - 1985
| Strategic issues in the development of ancillary services by retail banks |
International journal of bank marketing - 1985
| Evaluation of financial institutions by bank versus savings & loan customers: an analysis of factor congruency |
International journal of bank marketing - 1985
| Segmentation of bank customers by age |
International journal of bank marketing - 1985
| Critical issues in bank marketing today. An overview |
International journal of bank marketing - 1985
| Critical issues in bank marketing today. Marketing planning of financial services |
International journal of bank marketing - 1985
| Critical issues in bank marketing today. Banks and retailing |
International journal of bank marketing - 1985
| Critical issues in bank marketing today. Dividing and conquering: strategies for segmentation |
International journal of bank marketing - 1985
| Critical issues in bank marketing today. Putting product development in its place |
International journal of bank marketing - 1985
| Critical issues in bank marketing today. Selling to the corporate customer |
International journal of bank marketing - 1985
| Critical issues in bank marketing today. Implications for training |
International journal of bank marketing - 1985