Associazione ESSPER
periodici italiani di economia, scienze sociali e storia
periodici italiani di economia, scienze sociali e storia
Risultato della ricerca: (5 titoli )
| Pricing in retail banking |
International journal of bank marketing - 1989
| Developing new personal financial products. Some evidence of the role of market research |
International journal of bank marketing - 1989
| Product management in corporate banking |
International journal of bank marketing - 1989
| Building societies as retail banks: the importance of customer service and corporate image |
International journal of bank marketing - 1989
| Where US banks need marketing training |
International journal of bank marketing - 1989