Associazione ESSPER
periodici italiani di economia, scienze sociali e storia
periodici italiani di economia, scienze sociali e storia
Risultato della ricerca: (5 titoli )
| Insurance product development: managing the changes |
International journal of bank marketing - 1993
| The new product process in financial services: strategy for success |
International journal of bank marketing - 1993
| Why European financial institutions do not test-market new consumer products |
International journal of bank marketing - 1993
| Head office involvement in financial product development |
International journal of bank marketing - 1993
| Developing new financial services within UK building societies |
International journal of bank marketing - 1993