Risultato della ricerca: (6 titoli )
| Bank marketing - myth or reality? |
International journal of bank marketing - 1993
| Strategic marketing in financial services: retrospect and prospect |
International journal of bank marketing - 1993
| Service quality: recent developments in financial services |
International journal of bank marketing - 1993
| Branch networks and alternative distribution channels: threats and opportunities |
International journal of bank marketing - 1993
| Branding financial services |
International journal of bank marketing - 1993
| Using advanced computing techniques in banking |
International journal of bank marketing - 1993