Articoli pubblicati da:
Wills, GordonRisultato della ricerca: (6 titoli )
| Critical issues in bank marketing today. An overview |
International journal of bank marketing - 1985
| Critical issues in bank marketing today. Dividing and conquering: strategies for segmentation |
International journal of bank marketing - 1985
| Critical issues in bank marketing today. Putting product development in its place |
International journal of bank marketing - 1985
| Customer service in Vilamoura |
International journal of bank marketing - 1988
| Handbook of marketing and selling bank services |
International journal of bank marketing - 1988
| Marketing and selling at work: the IMCB/NatWest management development programme |
International journal of bank marketing - 1984
