Associazione ESSPER
periodici italiani di economia, scienze sociali e storia
periodici italiani di economia, scienze sociali e storia
International journal of bank marketing - annata 1988
Risultato della ricerca: (25 titoli )
| Customer service in Vilamoura |
International journal of bank marketing - 1988
| Eight keys to improving customer loyalty and retention through direct marketing |
International journal of bank marketing - 1988
| An empirical study of major segmentation issues in retail banking |
International journal of bank marketing - 1988
| Increasing competition between banks and life assurance companies: a clash of giants or a non-event? |
International journal of bank marketing - 1988
| Marketing management in an Islamic banking environment: in search of an innovative marketing concept |
International journal of bank marketing - 1988
| An objective technique for loan officer evaluation |
International journal of bank marketing - 1988
| Advertising by banks in Hong Kong: a content analysis |
International journal of bank marketing - 1988
| The effect of technology selection on consumer adoption of in-home computerised banking |
International journal of bank marketing - 1988
| Financial services marketing in Canada. A cross-cultural comparison of attitudes towards and usage of credit cards |
International journal of bank marketing - 1988
| Financial services marketing in Canada. Commercial banking in Canada: a study of the selection criteria and service expectations of treasury officers |
International journal of bank marketing - 1988
| Financial services marketing in Canada. Customers' perceptions of service quality in financial institutions |
International journal of bank marketing - 1988
| Financial services marketing in Canada. Introduction |
International journal of bank marketing - 1988
| Financial services marketing in Canada. Technology acceptance in Canadian retail banking: a study of consumer motivations and use of ATMs |
International journal of bank marketing - 1988
| Financial services marketing in Canada. The Canadian branch banking system: cost and marketing implications |
International journal of bank marketing - 1988
| The genesis of strategic marketing control in British retail banking |
International journal of bank marketing - 1988
| Handbook of marketing and selling bank services |
International journal of bank marketing - 1988
| The image of Dutch banks |
International journal of bank marketing - 1988
| Media use and gender differences: retailing strategies for bank marketers |
International journal of bank marketing - 1988
| Tracking systems in financial services: the integration role in marketing planning |
International journal of bank marketing - 1988
| The bank of China group in Hong Kong: an awakening giant? |
International journal of bank marketing - 1988
| Banking behaviour in an Arabian Gulf country: a consumer survey |
International journal of bank marketing - 1988
| Marketing information systems in the major UK banks |
International journal of bank marketing - 1988
| Organisation and business development through action learning |
International journal of bank marketing - 1988
| Strategic marketing implications of the changing environment of Australian banking |
International journal of bank marketing - 1988
| Turning information into a strategic marketing weapon |
International journal of bank marketing - 1988